Tulsa Attorney Inspires Innovation Through Problem-First Thinking

The University of Tulsa hosted a dynamic session with local attorney and entrepreneur Zack Lindsey on October 10, 2023, as part of its Cyber Fellows guest speaker series. Lindsey, a co-founder of the tech company Efflux, shared his insights on the critical importance of “problem-first thinking” in product development.

During his talk, Lindsey emphasized the need for innovators to focus on the “what” — the fundamental purpose of a product in society. He argued that understanding this purpose is essential for ensuring a product’s relevance and success in an increasingly competitive market.

Transforming Ideas into Impactful Solutions

Lindsey’s presentation highlighted how identifying the societal needs a product addresses can drive its design and functionality. He illustrated this concept with examples from his work at Efflux, which specializes in asset intelligence. By prioritizing the problems that need solving, companies can create technologies that not only meet market demands but also contribute positively to society.

The discussion resonated with students and faculty alike, prompting questions about the challenges of maintaining relevance in a rapidly evolving tech landscape. Lindsey encouraged attendees to embrace a mindset that prioritizes societal impact over merely technological advancements.

Fostering a Culture of Innovation

The Cyber Fellows program at the University of Tulsa aims to bridge the gap between academia and the tech industry. By inviting speakers like Lindsey, the initiative provides students with valuable insights into real-world applications of their studies.

Lindsey’s approach to problem-first thinking reflects a growing trend in the tech sector, where understanding user needs is paramount. He concluded his talk by urging future innovators to remain adaptable and open to feedback, reinforcing the idea that successful products emerge from a deep understanding of their intended users.

As the session wrapped up, participants expressed their appreciation for Lindsey’s practical advice and inspirational message. The event not only showcased local talent but also underscored the University of Tulsa’s commitment to fostering a culture of innovation and collaboration within the tech community.

Lindsey’s talk serves as a reminder that the foundation of any technological advancement lies in its ability to address real-world challenges, making his insights particularly relevant for aspiring entrepreneurs and technologists.